Creative director and product experience leader.
Designer and facilitator of transformative, customer-centric brand experiences and communications.
MY OFFICE SPACE
I am a dynamic leader in design and user experience with over 30 years of expertise in crafting innovative, user-centered solutions for start-ups and large enterprises. My journey leading creative teams has equipped me with a deep understanding of UX strategy, creative direction, design methodologies, design systems, and agile product development, in B2B/B2C SaaS and digital platforms.
Skills
Product Experience
User Experience Design
Product Lifecycle Management
Lean UX & Agile Methodologies
UX Research & Usability Testing
Prototyping
Creative Direction
Visual Design & Art Direction
360° Ad Campaign Development
New Business Specialist
Coaching & Team Development
Stakeholder Collaboration
Design
Service Design
Brand & Identity Development
Design System Development
Website Design
Brand Guidelines
Experience
My career has led my though printing, advertising, digital media marketing and SaaS product development industries along with the privilege of working for Apple, Arnold Worldwide and Sapient on brands such as Verizon, Cigna and Coke.
Interests
Family & friends, music, cooking, beautiful places & spaces, outdoor activities, gardening, fishing, woodwork, storytelling, new experiences and working with collaborative people.